CCG Media Consultants

Chris Geraci is a national media and advertising executive with experience driving business results and innovation on behalf of many of the world’s largest advertisers. He has demonstrated success identifying emerging trends, embracing, and implementing systematic change, and charting new courses to grow revenue, and achieve other measures of success for the companies he’s worked for and advises.

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Currently, Chris is advising clients in advertising technology, publisher support and media agency investment functions.  Prior to these advisory roles, he served as Chief Client Officer for Adcuratio Media, Inc.; responsible for building programmer, distributor, and agency partnerships for this dynamic young company and its breakthrough addressable TV platform.

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Although he has found success and fulfillment in his recent and current roles, Chris Geraci is most renowned for his extensive agency career within Omnicom; at BBDO and then OMD/Omnicom Media Group.  Over the course of more than 25 years, Chris established himself as a prominent and highly respected leader, admired by the teams he managed and the clients they served.  He ultimately rose to Chief Investment Officer at OMD and was responsible for over $5 billion in annual media spending on behalf of all agency clients.  This included the largest single concentration of video ad dollars in the US media marketplace and required the leadership of a group of more than 200 professionals.   At OMD, Chris also served as US Director for National TV, Managing Director, and President of Video Investment, and was a member the Omnicom Media Group Global Trading & Accountability Board.

 

In 2015, Chris was inducted into the Broadcasting & Cable Hall of Fame in recognition of his innovative contributions to the television industry.  Among other recognitions, Chris has been named one the Most Important Upfront Players by The Hollywood Reporter, a Market Mover by Broadcasting & Cable, and Media Buyer of the Year by TVWeek. 

 

Chris Geraci is a graduate of Pace University’s Lubin School of Business (BA, Marketing). Among numerous professional development achievements, he earned a Senior Management Program Certification from Omnicom University in conjunction with Harvard Business School. Chris is married and lives primarily in Westchester County, NY.